The Kitmaster Range
Lyons Maid, ZOOM Ice lollies promotion
ZOOM ice lollies promotion advert invited one to send off two ZOOM wrappers and
a Postal Order for 4/6d (22.5p) to obtain the XL5 Kit, value 9/-. The only
mention of Kitmaster was on the Coupon to be sent off for the Kit, in reality it
was an Airfix issue.
Kits were sent out in plain cardboard boxes similar to the Nabisco promotion
The Kit came with a Buttonhole Badge
The Airfix magazine of July 1963 carried the advert as a colour, full size, back page.
Artwork: Lawrence Blake
An example of what the box might have looked like if it had been a full Kitmaster production.